THE CLIENT
Fahrenheit 212 is a strategy and innovation consultancy that helps businesses transform ambitious ideas into real-world results.
THE NEED
To clearly convey their signature two-sided methodology, which blends rigorous business strategy with imaginative creative execution, Fahrenheit 212 needed a white paper that would educate, inspire, and resonate with prospective clients.
THE RESULT
I designed a dynamic white paper using the ampersand as a central visual motif to symbolize the integration of strategy and creativity. Playful custom illustrations brought each case study to life, while a refined typographic layout provided structure and clarity to make complex ideas approachable and engaging.
